Yotel offers travellers a smarter way of living with the launch of its new sister brand YotelPad, which blends the design principles of Yotel and YotelAir cabins.
The name is a reference to serviced apartments and purposefully designed compact homes, known as PADs, which fulfill the requirements of the global citizen at an affordable price.
“Following the successful roll out of YotelAir and Yotel, we saw a natural opportunity to rethink the traditional extended stay segment in the same fashion so we disrupted conventional hotel models,” said Hubert Viriot, chief executive officer of Yotel.
The brand new hotel offers perfectly designed living solutions by optimising space and technology. The Standard PADs will start from 20 sqm, but larger PADs will also be available and will feature Yotel’s adjustable SmartBed, comfortable work and relaxing areas, luxury en-suite bathrooms, fully equipped kitchenettes and ample storage space. Yotel’s signature Technowall will enable PAD guests to easily connect and personalise the space to create a homely atmosphere.
“YotelPad will transcend traditional boundaries with a blend of hotel-quality standards and home-like comforts, all achieved through our signature design DNA making the most out of compact spaces. Not only does this allow each guest or owner to have a fully functional private PAD, but with the added benefit to work, connect, relax and socialise in multifunctional and fun spaces, creating a strong sense of community,” said the brand’s vice president Jo Berrington.
Communal areas and amenities will be programmed to the local environment and can include 24/7 gyms, bike and gear storage, Amazon lockers, laundry, home cinema and a library as well as the signature Club Lounge, ideal for co-working, meetings and entertaining friends or colleagues.
“True to the Yotel brand, PAD will be underpinned by our passion for technology and innovation and our seamless digital guest experience will be delivered via the YotelPad app. In addition to the obvious app functionality of booking and checking in and out, our app will be your digital key and a go-to place for ordering amenities and “food-to-go”. Acting as a pocket size virtual concierge, the app will connect you directly to a range of services and experiences in the local community,” Berrington added.
YotelPad will launch globally with the five projects already confirmed in North America, Europe and the Middle East. The first property is in Park City (Utah) at Park City Mountain, the largest ski resort in the US and will be developed by Replay Destinations, one of the most innovative developer of destination resort projects in North America.
“The added benefit of introducing YotelPad to our portfolio is that it not only allows us to enter a new market segment, but also enables us to operate in new locations, not naturally suited to our Yotel and YotelAir brands. Our recent partnership with Replay has been extraordinary – realising just how much potential there is for our new brand in the destination resort market. We are confident that YotelPad Park City will be a tremendous success and we are now looking at multiple opportunities with REPLAY,” said Hubert Viriot, Yotel chief executive officer.
Find out more at www.YotelPad.com.